neue ceramics

Neue ceramics is Copenhagen cool with a sense of humour; handcrafted pottery for the apartment that looks like it has its own Pinterest board.

Client:

neue ceramics

Service:

Brand Identity Design, Digital Design

Context:

Neue Ceramics needed a brand as considered and playful as the pieces themselves. The challenge was capturing something that felt artsy, elegant and funky.

Approach

We leaned into the brand's nature - clean Scandi lines with a playful touch. The identity was built around bold, considered typography, with a bright but restrained palette, and a visual language that feels at home next to a Noguchi lamp or a flea market find.

Impact:

The result is a brand that speaks directly to its audience without spelling it out. Neue Ceramics now has an identity that's as much a conversation starter as the pottery itself, playful enough to stop a scroll, elegant enough to earn a place on the shelf.

Project Image