neue ceramics
Neue ceramics is Copenhagen cool with a sense of humour; handcrafted pottery for the apartment that looks like it has its own Pinterest board.
Client:
neue ceramics
Service:
Brand Identity Design, Digital Design
Context:
Neue Ceramics needed a brand as considered and playful as the pieces themselves. The challenge was capturing something that felt artsy, elegant and funky.
Approach
We leaned into the brand's nature - clean Scandi lines with a playful touch. The identity was built around bold, considered typography, with a bright but restrained palette, and a visual language that feels at home next to a Noguchi lamp or a flea market find.
Impact:
The result is a brand that speaks directly to its audience without spelling it out. Neue Ceramics now has an identity that's as much a conversation starter as the pottery itself, playful enough to stop a scroll, elegant enough to earn a place on the shelf.


